Cryptocurrency big Binance has come below fireplace from Mark Longo, the creator of the Peanut the Squirrel model, over allegations of mental property (IP) theft.
Longo has issued a cease-and-desist letter accusing Binance of unauthorized use of his trademark and mascot likeness to advertise the PNUT token, a memecoin that has gained vital traction within the crypto market.
Allegations of Trademark Infringement
In response to Longo, Binance used the phrases “PEANUT THE SQUIRREL” and “PNUT,” together with a copyrighted picture of Peanut sporting a cowboy hat, with out permission. Longo, who has operated below the PNUT model since 2017 for academic and animal welfare initiatives, argues that Binance’s actions create client confusion and falsely counsel his endorsement of the memecoin.
Longo’s authorized staff claimed infringement of the USA Copyright Act of their cease-and-desist letter, demanding that Binance instantly cease using the logos and art work. The letter additionally warned of potential sanctions of as much as $150,000 per infraction if the crypto alternate doesn’t comply by December 31.
The Background of the PNUT Token
The PNUT token went dwell in November 2024 and rapidly garnered popularity with the viral controversy over the New York Division of Environmental Conservation’s capturing of Peanut the squirrel. Celebrities like Elon Musk and President-elect Donald Trump joined the widespread public outcry that adopted the transfer.

Peanut the squirrel (PNUT) worth chart. Supply: Brave New Coin
Because the story’s recognition elevated, the memecoin’s market worth additionally elevated, reaching a peak of over $1 billion. Regardless of this success, Longo alleges that the PNUT token’s creators exploited his story for monetary acquire.
Authorized and Moral Implications
The dispute highlights broader points within the crypto world, the place the fast rise of memecoins typically blurs authorized boundaries. Longo’s case might set a big precedent for mental property rights on this area.

Supply: X
In response to legal professionals, the case underscores how way more detailed steerage is required in circumstances of copyright and trademark infringement in decentralized environments. Binance, which has not but commented publicly, is now below rising strain to handle the claims.
Longo has made his intentions clear, stating on X, “Unauthorized IP use won’t be tolerated. We are going to get justice.”
A Divisive Response
Whereas Longo has obtained help for his authorized stance, some critics have accused him of leveraging the controversy for private acquire. He lately launched his personal token, JUSTICE, on the Solana blockchain, claiming it as the one official tribute to Peanut. Nonetheless, the JUSTICE token has struggled available in the market, with its worth plummeting amid questions on Longo’s motivations.
Including gasoline to the controversy, Longo accused the PNUT token neighborhood of elevating $50,000 in his identify however misappropriating the funds. In a now-deleted publish, he said, “The $PNUT neighborhood used my story, my squirrel, and my likeness to make hundreds of thousands!”
The Larger Image
Memecoins are a double-edged sword that has risen within the crypto trade. Whereas it drives consideration and new entrants, it additionally serves as an open door to intellectual property theft, scams, and ethical or moral points.
Longo’s battle with Binance might drive the trade to confront these challenges head-on, probably reshaping the regulatory panorama. Whether or not Longo’s authorized efforts will yield a decision stays to be seen, however his case serves as a crucial check of mental property protections within the fast-evolving world of cryptocurrency.
Ahmed Ishtiaque Ahmed Ishtiaque Read More








