A latest survey by Bitwise Asset Administration, performed in collaboration with VettaFi, highlights a major shift within the sentiment of U.S.-based monetary advisors towards cryptocurrency investments.
The 2025 survey, performed between November 14 and December 20, discovered that 56% of monetary advisors had been extra inclined to put money into digital belongings following Donald Trump’s victory within the 2024 U.S. presidential election.
Rising Crypto Adoption Amongst Advisors
Based on the survey, the share of monetary advisors allocating crypto to shopper portfolios doubled year-over-year, rising from 11% in 2023 to 22% in 2024. Moreover, 99% of advisors already holding digital belongings reported plans to both preserve or improve their publicity in 2025.
Supply: Diana by way of X
Matt Hougan, Chief Funding Officer at Bitwise, described 2024 as a transformative yr for the crypto trade. “Advisors are awakening to crypto’s potential like by no means earlier than,” he stated. “However maybe most staggering is how a lot room we nonetheless need to run, with two-thirds of all monetary advisors nonetheless unable to entry crypto for purchasers. We see that altering in 2025 because the mainstream period of crypto continues apace.”
Bitwise made a prediction in December, that Bitcoin would hit $200,000 in 2025, based mostly on rising investor curiosity. It’s a daring value prediction, that’s for certain.
Supply: Bitwise
Curiosity in cryptocurrencies from purchasers has additionally elevated. The survey talked about that 96% of the advisors had been receiving inquiries from purchasers about cryptocurrencies prior to now yr. Apart from, a number of purchasers have opted for direct investments, and 71% of the advisors claimed their purchasers pursued direct investments exterior of advisory relationships.
ETF Accessibility: A Double-Edged Sword
The U.S. Securities and Alternate Fee’s approval of spot Bitcoin and Ethereum exchange-traded funds (ETFs) in 2024 represented a watershed milestone in institutional cryptocurrency acceptance. Nevertheless, obstacles nonetheless exist. Whereas ETFs have made crypto extra accessible to advisors and particular person traders, solely 35% of questioned advisors reported with the ability to buy digital belongings immediately in shopper accounts.
Supply: Ben Strack by way of X
Expense ratios emerged as a crucial criterion for advisors when deciding on ETFs, with 58% saying it was essentially the most important facet. Different priorities included the model of the issuer (46%) and issuer help (43%), indicating the worth positioned on subject-matter experience within the crypto area.
Regardless of these hurdles, whole internet belongings in U.S. spot Bitcoin ETFs reached $106.eight billion by late 2024, representing 5.74% of Bitcoin’s whole market capitalization.
Obstacles to Adoption and Future Outlook
Regulatory uncertainty remains to be the largest concern for monetary advisors, with 55% naming it as the principle barrier to extra crypto investments. Different obstacles embrace volatility at 43%, the necessity for higher custodial options at 33%, and restricted real-world use circumstances at 34%.
Todd Rosenbluth, Head of Analysis at TMX VettaFi, expressed optimism in regards to the future. “Based mostly on the most recent information, the longer term could be very vibrant as advisors and traders achieve extra entry and training in regards to the potential advantages of crypto investments,” he stated.
Advisors additionally confirmed rising curiosity in diversifying their crypto publicity. Crypto fairness ETFs (22%) and diversified crypto index funds (19%) had been among the many most most well-liked funding autos for 2025.
A Turning Level for Crypto
The 2024 U.S. elections appear to have marked a turning point within the cryptocurrency market. With an rising variety of advisors embracing digital belongings and new methods of investing—together with ETFs—gaining acceptance, wider adoption is about for the platform. Because it turns into extra simply accessible, with elevated regulatory certainty, this might speed up mainstream adoption of crypto into monetary advisory companies and alter funding dynamics throughout the board.
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